SUBJECT: Offline Lesson #6 - Services Your Can Provide - Part 2

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Continuing on from yesterday, here is another list of services
that you can provide to your potential clients. It’s best to
stick to 3 to 4 services and not be a jack of all trades because
when you focus your clients lose focus and that means no close.

You can sell these services individually, as a package or come
up with a continuity program where your client is charged
monthly.


Video Infomercials

You’re probably thinking of very elaborate, well thought out TV
commercials. In this case, we will not be done this. Here you
simply want to create a video that gives a brief overview of
their business.

You can use services such as www.animoto.com

This is simple software tools were you upload photos and enter
the text you want and it will create a very cool video for you,
all hands free!

If you’re looking for something different you can go to popular
freelancing sites and get someone there to do it for you.

I suggest visiting www.elance.com they have the most quality
video producers there. I spend no more than $150 for a video
infomercial and sell them for $500 to my clients.

I have no problem getting this price because in the offline
business world $500 is pennies for what we are offering.



Web Design/Development

This can easily be done with web templates or outsourced to
someone for a fraction of the price that you will be charging
your client. I got questions all the time asking if it is right
to sell for such a high price when you’re getting the services
for cheap. My answer is, YES! Business is business; you don’t
walk into your computer store and expect to pay what the store
paid for a particular computer do you? 

So there is no reason to feel bad about it, I just wanted to
clear that up for those of you that were thinking it.

How to get web design done for cheap?


Using Web Templates

It’s easier to use a template that you can customize to match a
business that you are working with. This saves tons of time and
it will look REALLY professional.

I suggest visiting popular template sites such as:

Template Monster – www.templatemonster.com Here you can search
templates by industry or style. There are thousands upon
thousands of templates to choose from.

You can customize these templates yourself if you know a little
bit about HTML/Web Design. I normally outsource using
www.scriptlance.com because my time is better leveraged in other
areas.

Scriptlance – www.scriptlance.com In my honest opinion, this is
the best place to find outsourcers. I can get an entire site
built from scratch for less than $100.

It’s worth a look, if you want to save time and energy trying to
everything yourself.

Charge no less than $500 for web design, this leaves room for
surprise costs that might incur.



Article Writing

A very simple service to provide and you don’t have to settle
for $5 per article like most ebooks will tell you to do. If your
articles are on point and provide solid information you can
charge upwards of $15 each article.

This leaves room for you to outsource the work and still make a
profit. There’s no need to go into much detail about this,
writing articles for small businesses is pretty straight
forward. 



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